Одноэтажная Америка / Little Golden America

Through vents, placed in the pavement and covered with round metallic covers, steam broke out. For a long time we could not understand where that steam came from. The red lights of the advertisements cast an operatic light upon it. Almost at any moment one expected (he vents to open, Mephistopheles spring out of one of them, and, after clearing his throat, begin to sing in deep bass, right out of Faust: “A sword at my side, on my hat a gay feather; a cloak o’er my shoulder – and altogether, why, got up quite in the fashion!”

We again rushed forward, deafened by the cries of the news vendors.

They shout with such desperation that, to use Leskov’s expression, it is afterwards necessary for a whole week to dig the voice out with a shovel.

It cannot be said that the lighting of Forty-second Street was mediocre. And yet Broadway, lighted by millions and perhaps even by billions of electric lamps, filled with swirling and jumping advertisements constructed out of kilometres of coloured neon tubes, appeared before us just as unexpectedly as New York itself rears up out of the limitless vacancy of the Atlantic Ocean.

We stood at the most popular corner in the States, at the corner of Forty-second and Broadway. The “Great White Way,” as Americans call Broadway, stretched before us.

Here electricity has been brought down (or brought up, if you like) to the level of a trained circus animal. Here it has been forced to make faces, to hurdle over obstacles, to wink, to dance.

Edison’s sedate electricity has been converted into Durov’s trained seal. It catches balls with its nose. It does sleight-of-hand tricks, plays dead, comes to life, does anything it is ordered to do. The electric parade never stops. The lights of the advertisements flare up, whirl around, go out, and then again light up: letters, large and small, white, red, and green, endlessly run away somewhere, only to return a second later and renew their frantic race.

On Broadway are concentrated the theatres, cinemas, and dance halls of the city. Tens of thousands of people move along the pavements. New York is one of the few cities of the world where the population promenades on a definite street. The approaches to the cinemas are so brightly lighted that, it seems, if anyone were to add one more little lamp the whole thing would blow up from excessive light, all of it would go to the devil.