ТРЕНД. Научный альманах

He began his political career as Governor ofВ the state ofВ California, and when he became President, he was remembered for economic reforms toВ reduce taxes and state intervention inВ business processes. InВ aВ recent poll, Reagan was chosen as the best President byВ an audience ofВ self-identified baby boomers. Interestingly, he ran for the Republican party, as did Arnold Schwarzenegger, Donald trump, and Clint Eastwood later.

Also, the events ofВ recent years demonstrate that the traditional elites ofВ European States are inВ aВ systemic crisis.

The broad masses ofВ the people are losing confidence inВ politicians who communicate with the population byВ clerical means, and who have been inВ front ofВ the eyes ofВ voters for many years.

InВ the case ofВ the Ukrainian situation, Vladimir Zelensky chose absolute transparency as the main weapon inВ the political struggle.

HOW DO CUSTOMERS INTERACT WITH YOUR BUSINESS AND HOW IS THIS CONNECTED WITH CONTENT MARKETING?

Kristina Pronyaeva

First-year student master’s degree

Faculty ofВ Marketing

Plekhanov Russian University ofВ Economics

Scientific Suprvisor

Fominykh Nataliia Iurievna

Professor

Foreign Languages DepartmentВ #1

Plekhanov Russian University ofВ Economics

Everyone knows the quote “The customer is always right,” but how does it refer to content marketing?

All Customers have their own opinions, desires and needs.

A smart marketing specialist will devote some of his time and energy to listening to his customers. The reason is that content marketing is a user-centric platform. Companies that have nothing to offer will soon find themselves out of the market. That’s why in order to be competitive companies should search new “insider” information from their customers.

InВ the world ofВ content marketing, there is nothing more important than client. The client determines website content, methods ofВ distribution, an amount ofВ posts inВ social media and ofВ course the success ofВ the company.

Companies that want toВ create aВ successful marketing strategy have toВ devote time toВ finding offers from customers. Today you can find aВ lot ofВ useful information inВ the Internet. If users do not like the information you provide, they will simply leave your website and continue searching for aВ more suitable web resource. This is good for your competitors, but absolutely not profitable forВ you.